Domfas International Leadership Academy (Domfas ILA) was founded with the primary goal of transforming learners into leaders – ensuring students develop critical thinking skills, creativity and a flexibility of mind that will benefit them for life. As a true international private school, Domfas leverages a blend of American curriculum and the best of African curriculum to provide students with a unique and well-rounded educational experience.
We are recruiting to fill the position below:
Job Title: Social Media Manager / Analyst
Location: Ekiti
Job type: Full-time
Job Overview
This role blends creativity with analytical thinking to grow the institution’s visibility, engagement, and reputation.
The ideal candidate will be passionate about education, leadership, and community impact, and capable of telling compelling stories through content that reflects Domfas’ vision of raising ethical and transformational leaders.
The Social Media Manager/Analyst at Domfas International Leadership Academy will be responsible for developing, executing, and optimizing the Academy’s digital presence across all major social media platforms.
Ensure consistent brand tone and visual identity across all channels.
Coordinate live coverage of school events, workshops, and student showcases.
Create high-quality, engaging, and trend-aware content (text, graphics, photos, videos) for platforms including Facebook, Instagram, Twitter/X, LinkedIn, YouTube, and TikTok.
Develop and manage a monthly content calendar aligned with academic themes, events, student life, and institutional values.
Strategy & Campaigns:
Design and execute targeted social media campaigns that promote enrollment, events, achievements, and programs (e.g., leadership development, civic education, alumni spotlights).
Collaborate with the marketing and academic teams to align social strategies with school-wide goals.
Analytics & Reporting:
Generate monthly reports on follower growth, engagement rates, reach, and campaign performance.
Track, analyze, and report key performance indicators (KPIs) for all social media channels, using tools like Meta Insights, Google Analytics, and others.
Use data to inform strategy, test new approaches, and refine existing practices for maximum impact.
Community Engagement:
Monitor messages, comments, and tags, ensuring timely, courteous, and informative responses.
Identify and engage with key influencers, educators, and organizations aligned with the Academy’s mission.
Foster a positive and interactive online community among students, parents, alumni, and the broader public.
Reputation Management:
Escalate sensitive issues and contribute to crisis communication planning when necessary.
Stay informed about online trends and issues that may affect the school’s image.
Innovation & Development:
Stay updated on social media trends, platform updates, and emerging digital tools.
Propose and implement new formats, features, or campaigns to enhance digital impact and audience engagement.
Qualifications & Skills
Bachelor’s Degree in Communications, Marketing, Digital Media, or a related field.
Proficiency in design and scheduling tools (Canva, Adobe Suite, Buffer, Hootsuite, etc.).
Strong writing, editing, and storytelling skills with attention to grammar and tone.
Passion for education, leadership, and community development.
Video editing and content creation experience is a strong advantage.
2+ years of experience in social media management, preferably in the education or non-profit sector.
Analytical mindset with experience in interpreting social media metrics and making data-driven decisions.
Core Competencies:
Detail orientation
Creativity and innovation
Emotional intelligence and communication skills
Team collaboration and independent initiative
Time management and adaptability
Strategic thinking
How to Apply
Interested and qualified candidates should send their Application Documents to: HR@Domfas.com or Info@domfas.comusing the Job Title as the subject of the mail.
